Hyperswap AI - Phase 2 AMA

The Spaces featured an AMA by the HyperSwap founder focusing on near-term marketing, integrations, tokenomics updates, and the launch plan for a consumer-facing cross-border payments app called Palm. The team is implementing a three-pronged marketing program: content-led growth, targeted KOL/streamer referrals with strict KPI gating, and geo-informed experiments that may extend to offline activation. They are evaluating reputable market makers to responsibly build token liquidity and visibility while avoiding predatory practices. On product, HyperSwap continues to expand routing across 100+ chains and tens of thousands of tokens, targeting best-in-class speed and pricing, and will replicate that edge for fiat on/off-ramp via integrations such as ZK-P2P and Onramp.money. Staking is delayed due to a revised single-token model requiring audits; ETA is about 1.5 weeks, with interim token burns. Palm will be a separate consumer brand built on HyperSwap’s infrastructure, targeting Southeast Asia remittances, app-based transfers, cards, loyalty, and DeFi yields, with all Palm revenues accruing to HyperSwap and no new token. The session closed with Q&A on branding, routing performance, community boosts, and pragmatic budget use.

Hyperswap Twitter Spaces AMA – Comprehensive Summary

Session Overview

• Format: Open AMA focused on marketing, product roadmap, integrations, token/staking, and growth plans.
• Host: Founder/lead of Hyperswap (referred to as “the host/founder” in these notes). He emphasized answering all questions and encouraged requests to speak or post questions.
• Notable community participants referenced by name/handle: Crypto JZ/JC (primary question set), Time Traveler (CMC verification question), Yasayad Hassan (listener), Dermar (listener), Saya/Sido (listener). One speaker came up (Speaker 2) to ask branding/revenue questions about the Palm app.

Current Marketing Strategy and Near-Term Plans

• Agency setup: Already working with a small marketing agency responsible for articles, KOL coordination, likes/retweets, and user-generated content; plan to scale thoughtfully.
• Three-pronged strategy:
  1. Content marketing: Publish DeFi-related articles (strategies, cross-chain) in major outlets (e.g., Decrypt, CoinDesk, Binance’s content channels, etc.). Approach is indirect: articles educate broadly while embedding Hyperswap-powered token pricing/data as “powered by Hyperswap.”
  2. Sponsored stream/KOL referrals: Test paid/sponsored streams with KOLs on platforms like Kick/Twitch using tracked referral links. Start small with measurable milestones/KPIs and limited budgets; expand only if clear ROAS/volume targets are met (on-ramp/off-ramp or cross-chain swap volume).
  3. Holder referral program (later): If the KOL pilot proves out, open self-serve referral links to token holders with a leaderboard and reward structure. Preference is to pay top performers in USDC (top 5–10) rather than diluting via token emissions.
• KPI-driven execution: Track not only volume but also number of transactions, traffic origin (countries), and channel effectiveness. If traffic coalesces in specific geographies (e.g., Vietnam, Singapore, SEA), expect targeted offline marketing alongside web3/digital channels.
• Roadmap disclosure: A detailed roadmap by product/feature/milestone is targeted for early next week.

Attracting Liquidity/Power Users and Market Making

• Market maker engagement: Began discussions with an agency that interfaces with multiple market makers. Careful vetting is crucial given industry scams (pump-and-dump, token dumping risk). Aim is to improve liquidity, facilitate CEX intros/listings, and stabilize token markets.
• Transparency on token activity: Acknowledged recent low token volume and community concerns; awareness efforts will highlight token utility/benefits.
• Strategy stance: Proceed deliberately with expert advice; finalize MM and marketing approach before scaling spend.

Integrations and Partnerships (Cross-Chain, On/Off-Ramp)

• Cross-chain leadership: Initially integrated 3 APIs; now integrated with many more (claiming coverage of 100+ chains and tens of thousands of tokens). Positioning: “No other DEX aggregator is better than Hyperswap” on coverage, speed chain-to-chain, and rates.
• On/Off-ramp routing engine: Building a routing engine for fiat<>crypto on- and off-ramps with a goal to outcompete Coinbase/Revolut on speed and price.
• Named integrations (current/target):
  • On-ramp partner today (referenced as “Onrampa”/Onramper-like) for baseline coverage.
  • ZK P2P: Integrating a privacy-focused P2P on/off-ramp (referred to as zkP2P/ZKP2P) to improve speed, price, and privacy with minimal KYC.
  • onramp.money: In discussions for direct integration.
• Timelines:
  • zkP2P: In testing; target to go live over the weekend if possible (no guarantees).
  • Competitive parity: Already at par on price/speed with others; ambition is to be clearly fastest/cheapest across crypto-to-crypto and fiat rails by end of August.

Tokenomics and Staking

• Tokenomics changes: Originally planned a dual-token structure tied to revenue sharing; pivoted to a single-token model after community feedback.
• Impact on timelines: Contracts for the new staking design are not yet ready; they will be audited before release to ensure safety.
• Staking ETA: Approximately 1.5 weeks to deliver (subject to audit completion).
• Early-holder considerations: Early/initial holders who kept holding will receive bonus emissions under the single-token model once staking launches.
• Interim token burns: Until the staking contract is live, the team will direct a portion (stated as 30% per $10k tranche) toward token burns. The host emphasized this is a temporary measure until staking is launched.

Product Vision and Roadmap: Hyperswap Infrastructure and the Palm App

• Foundational approach: Spent ~2 months solidifying the routing infrastructure (cross-chain and soon fiat rails) before building higher-level apps. Objective: own the customer lifecycle and create durable competitive advantage that’s hard to replicate.
• Architecture analogy: Hyperswap (infrastructure) is akin to Stripe (payments rails). The consumer app (Palm) is akin to Shopify/Revolut built on those rails. Hyperswap will also target enterprise integrations (widgets/APIs) so businesses can embed swaps.
• Palm app (consumer-facing cross-border payments):
  • Branding: Not branded “Hyperswap” to appeal to mainstream Web2 users; “Palm” is consumer-friendly. Under the hood, Palm is fully powered by Hyperswap.
  • Token economics: There will NOT be a separate Palm token; all Palm revenue accrues to Hyperswap and its single token.
  • Core features (phased):
    1. Account creation with username/hashtag system; send/receive, swap, copy/receive assets.
    2. Points/referral system pre-launch: Reserve usernames, earn points via referrals, climb leaderboards to earn in-app discounts and partner cashback benefits.
    3. Asset scope: Focus first on stablecoins and most popular L1/L2s to avoid overwhelming mainstream users. All liquidity/routing powered by Hyperswap.
    4. Cards: Virtual (and physical in certain jurisdictions) debit/credit-like cards with significantly better economics than typical crypto cards (avoid 2–4% spend fees). Emphasis on loyalty/cashback via partners. The host highlighted the ability to deliver high-value partner rewards (e.g., “$5 value per $10 spend” as partner discounts/rewards), clarifying that these are structured via partner programs rather than direct USDC rebates.
    5. Yield: Offer DeFi-derived yields on USD stablecoins (example stated: 8% APY over time) and broader loyalty.
    6. Remittances: Core proposition is cross-border transfers in minutes (e.g., USD to THB in ~5 minutes vs. 2–3 days via bank wire) with less risk of freezes common in Web2 fintech. Target markets: Southeast Asia and diaspora corridors.
  • Platforms: iOS and Android. Designs (Figma screens) were shared live during the space for early community visibility.
  • Go-to-market: Begin with username reservations, points, and referrals to seed the user base and engagement.

Differentiation, Technical Capabilities, and Performance Claims

• Routing engine: Dedicated engineer continuously optimizing pathfinding and latency. Recent improvements include single-route paths (e.g., to Hyperliquid) with sub-minute settlements; fastest observed ~10 seconds. UI currently lags the speed of backend execution (tokens may arrive before UI updates).
• Coverage: Claims to support 100+ chains and a very high token count (stated “15k+”; believes it could be ~50k). Direct integration with Jupiter for Solana routing.
• On/Off-ramp privacy: zkP2P aims to enable privacy-preserving P2P fiat flows with minimal KYC.

Branding and Revenue Flow for Palm (Q&A with Speaker 2)

• Why not brand Palm as Hyperswap? The target audience is mainstream Web2 users who might be confused by “swap”/crypto-centric naming. Palm is designed to be consumer-first, while Hyperswap remains enterprise/infrastructure.
• Revenue: All Palm revenues (fees/flows) funnel back to Hyperswap; no separate Palm token will exist.
• Distribution: Palm’s consumer-friendly naming is expected to ease discovery and adoption in App Stores vs. a “swap”-branded app.

Community/Operations, Frugality, and Execution Style

• Frugal capital allocation: Host stressed cost discipline, measuring ROI on every spend, and prioritizing business health over optics (e.g., economy-premium flights, no unnecessary luxury spend). Fund allocation is focused on growth levers (product, marketing with measurable KPIs, MMs that add real value).
• Team adjustments: Quick to correct hiring mistakes; emphasis on speed and quality.
• Founder refocus: Host is stepping away from writing code to concentrate on three priorities: (1) marketing for volume/user growth, (2) enterprise BD for widget/API integrations, (3) product development oversight for new app launches.
• Banking: Host traveling to Dubai to complete company banking setup and sign documents.

Additional Community Questions and Answers

• “Boosting” request (likely Dexscreener or similar visibility boost): Team will run a boost test during high-liquidity hours on Friday and again Monday, measure KPIs, and consider further spend (~$1–2k) if results are strong.
• CoinMarketCap verification: CMC allegedly requested ~$10k; host prefers to allocate that budget to higher-ROI marketing at this stage. May revisit post-fundraise.
• “Jupe vs. Helix/High Lex exchange” question: Host clarified Hyperswap integrates Jupiter routing and differentiates by cross-chain breadth/speed. Some naming confusion in the question; Hyperswap positions itself as a cross-chain DEX aggregator with broader multi-chain coverage.

Timelines and Upcoming Milestones

• Early next week: Publish a detailed roadmap by product/feature with milestones/KPIs.
• This weekend (target): zkP2P go-live (testing ongoing; not guaranteed).
• ~1.5 weeks: Staking smart contracts release (post-audit) under the new single-token model; early holders get bonus emissions.
• Until staking launches: A portion of revenues (stated as 30% per $10k tranche) allocated to token burns.
• End of August: Aim to be industry-leading on on/off-ramp speed and price via the new routing engine and integrations (zkP2P, onramp.money, etc.).
• Near-term: Two-day “boost” experiment on trading visibility with KPI measurement.
• Ongoing: Share Palm app designs (Figma) and commence iOS/Android development; enterprise outreach for widget/API integrations; continue content marketing and selective KOL sponsorship testing.

Risks and Considerations

• MM selection risk: Poorly aligned MMs can manipulate and dump; careful vetting is essential.
• Audit and launch risk: Staking timelines depend on audit and contract readiness.
• Compliance/KYC: Expanding P2P on/off-ramp with minimal KYC and privacy demands careful jurisdictional compliance.
• Ambitious scope: Building both rails (Hyperswap) and apps (Palm) requires sustained execution; timelines may evolve as integrations and audits complete.

Key Takeaways

• Hyperswap is doubling down on infrastructure (routing across crypto and fiat rails) while launching a consumer app (Palm) to showcase capabilities and drive revenue that accrues to Hyperswap’s single token.
• Marketing is methodical and KPI-driven: content, KOL pilots with referrals, and later a holder referral program with USDC rewards.
• Tokenomics pivoted to a single-token model; staking (with audits) is ~1.5 weeks out; interim burns continue.
• Integrations (zkP2P, onramp.money) and a bespoke on/off-ramp routing engine are intended to make Hyperswap the fastest/cheapest end-to-end.
• Palm will target remittances, cards, loyalty/cashback, and DeFi yields—particularly for SEA markets—abstracting crypto complexity for Web2 users while funneling revenue to Hyperswap.