Inside the ETC Ambassador Program: Lead the Charge for ETC

The Spaces explores the ETC Ambassador Program 2.0, hosted by Chelsea (Big Main) with guests Sally (ETC ecosystem lead) and ambassador BeetleJuice. Sally outlines the program’s purpose: a community-driven, impact-focused initiative to unify and amplify Ethereum Classic’s voice, with clearer tracks (Community, Campus, Content), smoother onboarding, and real ETC rewards. Operational upgrades include a monthly Google Form for contributions, a new payout system to speed payments, and work with PR partners—backed by a real budget—to elevate ambassador visibility. A points-and-cap mechanism keeps incentives efficient and sustainable, with points tied to new followers gained within 1–2 weeks of each ambassador-led campaign. BeetleJuice shares that community engagement has surged, highlights the value of earning ETC and community support, and advises applicants to believe in ETC’s values (decentralization, PoW, immutability), be active, and have fun. In Q&A, Sally confirms the program is global with rolling applications, monthly selection of 8–10 candidates over roughly six months, and event support (funding, assets, strategy, promotion) via simple pitches (e.g., Telegram). The session closes with next steps: apply via the link to be shared, follow ETC Grants DAO for updates, and note that reviews are ongoing with airdrop results expected Saturday.

Twitter Space: ETC Ambassador Program 2.0 — Full Session Notes

Participants and Roles (from introductions)

• Chelsea — Host; Marketing Manager at “Big Main” (as spoken)
• Sally Leo — Guest; from “Big Main,” leading the ETC ecosystem department and overseeing “ETC Grants Dao/Grand Style” operations (as spoken)
• Beetle Juice — Guest; current ETC community ambassador
• Audience Q&A:
  • P Boss (handle unclear in audio)
  • I am Dara
  • Shapeshifter Adam (spoken as “Shep Shift Adam”)

Context and Purpose of the Session

• Focus: Deep dive into the upgraded ETC Ambassador Program 2.0 — what’s new, how to join, rewards, roles, processes, and how ambassadors can help grow the ETC ecosystem.
• Tone: Community-driven, impact-oriented, with emphasis on sustainability, visibility, and coordinated voice for Ethereum Classic (ETC).

Program Overview and Core Highlights (Sally)

• Mission and ethos:
  • A community-driven initiative “by the community, for the community.”
  • Reinforces ETC as “the people’s Ethereum” (as spoken) and advances decentralization values.
  • Slogan repeated: “Powered by people, united by freedoms.”
• What’s new in 2.0:
  • Sharper focus on real impact: Tasks are designed for tangible exposure and measurable outcomes; no “busy work” or low-signal tasks.
  • Smoother onboarding: Clear roles with step-by-step guidance for content creators, community builders, students, translators, etc.
  • Rewards and recognition:
    • Active ambassadors receive monetary rewards in ETC.
    • Public recognition and exclusive honors for standout contributors (example cited: Beetle Juice).
• One-sentence summary (Sally): “A global movement to grow Ethereum Classic, fueled by real people, real impact, and real ETC rewards.”

What Makes a Good Ambassador (Sally)

• Core qualities:
  • Belief in ETC’s values; seeing ETC not just as a coin but a mission.
  • Commitment to stay, care, and grow with the ecosystem.
• Target profiles and expectations:
  • Community Ambassadors:
    • Active on X/Twitter, Telegram, Discord; able to keep community energy high.
    • Capable of organizing and engaging people online/offline, especially in local languages/regions.
  • Campus Ambassadors:
    • Students who are natural KOLs; can make ETC visible and exciting on campus.
  • Content Ambassadors:
    • Focus on content quality and reach on X; voices that resonate, inspire, and spread.
• Operational note: Follow the “ETC Grants Dao/Grand Style” official account; that’s where program coordination happens.

Program Design: Points, Caps, and Sustainability (Chelsea + Sally)

• Reasoning for point-based mechanism and reward caps:
  • Ensure efficiency and long-term sustainability for both ETC and the ambassadors.
• Points for follower growth (community question):
  • Points are based on the number of new followers that the official account gains within 1–2 weeks after each campaign or event hosted by ambassadors.

Behind-the-Scenes: Budget, Operations, and Support (Sally)

• Serious resourcing:
  • Significant budget committed; program is a top priority for at least the next half-year.
• Process improvements:
  • New Google Form system for ambassadors to submit monthly contributions more easily.
  • Building a brand-new payout system to speed up payments and avoid delays.
• Visibility and PR:
  • In talks with professional PR firms to boost visibility for ETC and standout ambassadors.
  • Rationale: Strong contributors deserve to be seen; the program aims to amplify their impact.

Why Launch 2.0 Now? (Sally)

• Rationale:
  • ETC is powerful yet underrated; decentralization is a strength but can fragment the message.
  • The challenge: passionate voices without coordination can be drowned out.
  • The program unifies voices, provides a shared platform/mission/microphone, and turns passion into coordinated, amplified impact.
  • Tagline reiterated: “Powered by people, united by freedoms.”

Ambassador Perspective: Experience, Growth, and Advice (Beetle Juice)

• Biggest takeaway since joining:
  • Community is more active and engaged than ever, particularly over the past year/months.
  • Notable moment: Previous space with “Rosen” had the largest audience he’s spoken to—memorable and motivating.
• Rewards and support experienced:
  • Receiving rewards in ETC is motivating; looking forward to ambassador packages.
  • Stronger community support and more open engagement vs. earlier years (he’s been posting about ETC since ~2021).
• Encouraging a friend to apply:
  • If you believe in ETC’s philosophies (decentralization, proof of work, immutability), get active: post, engage, meet people, join spaces, follow the official account, learn and contribute—then apply.
• Balancing tasks with life/work:
  • Driven by passion; consistency over years; acknowledges busy periods but stays active by creating content he enjoys.
• Looking ahead:
  • Continue learning, improving content quality and substance, collaborating with new ambassadors in 2.0 to generate ideas and build together.
• Advice to newcomers:
  • Have fun, be genuinely aligned with ETC, engage for the right reasons, appreciate the community, and do your best.

Community Q&A Highlights

• Q: Region or language requirements?
  • A: None. Open to ambassadors from all countries and language backgrounds.
• Q: How are points calculated for growing followers?
  • A: Based on new followers to the official account within 1–2 weeks after an ambassador-led campaign/event.
• Q: Support for hosting events (online/offline)?
  • A: Funding, design assets, strategy guidance, and promotion via official channels are available. Ambassadors can pitch plans to Sally or team via Telegram or schedule a meeting. Independent events are fine; please report outcomes so social follower gains can be counted.
• Q: Selection timeline and process (P Boss):
  • A: The selection process extends over roughly half a year. Each month, ~8–10 candidates are contacted for next steps. Contribution points are typically counted after official announcements.
• Q: Is it too late to apply? (I am Dara)
  • A: Not too late. Applications are open; the process is long-term and ongoing.
• Q: Long-term vision for “ETC Grants Dao/Grand Style”? (Shapeshifter Adam)
  • A: Continue fueling the ETC community and builders; strengthen visibility; belief that ETC can achieve a leading position (“second …” as spoken). Overarching aim is long-term sustainability and growth for ETC through coordinated community effort.

Next Steps, Timing, and Calls to Action

• Apply to the ETC Ambassador Program 2.0:
  • Official link to be shared after the session.
  • Follow @etcgrantsdao (as spoken “etc grants dao/grand style”) for updates on bounties, events, and community news.
  • Reach out via Telegram or official channels with event pitches or questions.
• Operational timeline note (Sally, closing):
  • Reviewing ambassador tasks/submissions; checking social activity first.
  • Final results for airdrop-related items to be announced Saturday (as spoken).

Key Takeaways and Highlights

• ETC Ambassador Program 2.0 prioritizes real impact, streamlined onboarding, measurable growth, and fair rewards.
• Clear role tracks (Community, Campus, Content) enable contributors of different strengths to participate effectively.
• Strong operational commitment: budget, new submission and payout systems, plus PR support to amplify ambassadors.
• Selection is rolling (over ~6 months); about 8–10 candidates will be advanced monthly; applications remain open.
• Active community momentum is evident; ambassadors report increased engagement and positive feedback loops.
• The program’s core goal is to coordinate and amplify ETC’s decentralized community voice—“powered by people, united by freedoms.”

Terminology and Naming Notes (as heard)

• Throughout the session, “ETC” is occasionally spoken as “EDC/EDC,” and “Ethereum” as “isrooms/ism.” Context consistently indicates Ethereum Classic (ETC).
• “ETC Grants Dao/Grand Style” and “ETC Grants Dao” were both referenced; context suggests this refers to the same organizing entity.
• Company name cited as “Big Main/Big Ben”; recorded as spoken by participants.